Privacy Policy
Last updated: September 23, 2026
The website myinsuranceweb.com (the "Site") is owned and operated by MX Leads LLC ("My Insurance Web", "we", "us", "our"). This Privacy Policy explains how we collect, use and share information when you visit the Site or call a phone number displayed on it. By using the Site or calling a number on it, you agree to this policy.
1. Who we are
My Insurance Web is an advertising and referral website owned and operated by MX Leads LLC. We are not a health plan, an insurance company, a healthcare provider, or a government agency, and we are not affiliated with or endorsed by Medicare, the Centers for Medicare & Medicaid Services (CMS), or any state or federal agency. Services described on the Site are provided by independent, licensed third-party providers ("Providers").
2. Information we collect
Information you give us. When you call a number on the Site, you may share your name, phone number, zip code, date of birth, the name of your Medicare or health plan, and information about your health or care needs. This information is collected by us and by the Provider that answers your call.
Call data. Calls placed to numbers on the Site are routed through a call-tracking platform. We collect the number you called from, the number you called, the date, time and length of the call, and, where permitted by law, a recording of the call. You will be notified at the start of a call if it is being recorded.
Information collected automatically. When you visit the Site we and our service providers collect your IP address, approximate location, device and browser type, the pages you view, the ad or link that brought you here, and similar analytics data, using cookies, pixels and similar technologies (see Section 6).
3. How we use information
- To connect you with a Provider and help that Provider verify your location, plan and eligibility;
- To operate, measure and improve the Site and our advertising, including deciding which ads are shown and to whom;
- To pay and be paid by our advertising and Provider partners, which may involve sharing call records;
- To comply with law, enforce our Terms of Use, and prevent fraud or abuse;
- To respond to your questions or requests.
4. How we share information
We share information with:
- Providers. The Provider that answers your call receives everything you tell them on the call, together with your phone number and call record. Their use of your information is governed by their own privacy practices and notice of privacy practices.
- Service providers. Companies that host the Site, route and record calls, run analytics, and serve advertising on our behalf.
- Advertising partners. Platforms such as Meta and Google, which may receive limited data about your visit (for example that a call button was clicked) to measure and improve ads. This data is subject to their privacy policies.
- Legal and safety. Where required by law, subpoena or court order, or to protect the rights, property or safety of any person.
- Business transfers. If we sell or transfer all or part of our business, information may be transferred as part of that transaction.
We do not sell your personal information to third-party data brokers, and we do not share health information you provide on a call with anyone other than the Provider you called, our call-tracking service provider, and as required by law.
5. Consent to calls and texts
By calling a number on the Site, you consent to be contacted by us and by the Provider at the number you called from, including by return call, and by text message where you have agreed to it on the call, regarding the services you asked about. Consent is not a condition of receiving any service. You can ask to stop contact at any time by telling the caller, replying STOP to a text, or emailing contact@mxleadsagency.com.
6. Cookies and tracking technologies
We use cookies, pixels (including the Meta Pixel and Google tags), and call-tracking scripts to remember your visit, attribute calls to the ad that brought you here, and measure results. You can control cookies through your browser settings. Disabling cookies may affect how the Site works. Some browsers send "Do Not Track" signals; the Site does not currently respond to them.
7. Your choices and rights
Depending on where you live, you may have the right to ask what personal information we hold about you, to have it corrected or deleted, to opt out of certain sharing, and not to be discriminated against for exercising these rights. To make a request, email us at the address in Section 11. We will verify your identity before responding and reply within the time required by law.
Residents of California and other states with comprehensive privacy laws: we do not "sell" personal information as defined by those laws. We may "share" limited visit data with advertising platforms for measurement, which you can opt out of by emailing us or adjusting your ad settings with those platforms.
8. Health information
My Insurance Web is not a covered entity under HIPAA. Health-related information you share on a call is collected by the Provider, which is responsible for protecting it under applicable law. Where we handle such information on a Provider's behalf, we do so under a written agreement and use it only to route your call and support the Provider.
9. Data retention and security
We keep call records and recordings for as long as needed for billing, dispute resolution and legal compliance, generally no longer than 24 months, unless a longer period is required by law. We use reasonable administrative, technical and physical safeguards to protect information, but no method of transmission or storage is completely secure.
10. Children
The Site is intended for adults and is directed to people aged 18 and older. We do not knowingly collect information from anyone under 18.
11. Contact us
This Site is owned by MX Leads LLC. All questions, requests and complaints about this policy or your information must be sent to contact@mxleadsagency.com.
12. Changes to this policy
We may update this policy from time to time. The "Last updated" date at the top shows when it was last changed. Continued use of the Site after a change means you accept the updated policy.